If your feed is full of book recommendations, you're not alone, BookTok has become the biggest force in publishing. Here are ten of the most-loved viral reads, spanning romance, fantasy and thrillers, all in stock on TheBookX.
1. It Ends with Us, Colleen Hoover
The book that defined a generation of BookTok. An emotional, unforgettable story about love, courage and breaking cycles. Start here if you're new to Colleen Hoover.
2. Fourth Wing, Rebecca Yarros
Dragons, rivals-to-lovers and a brutal war college, the romantasy phenomenon that topped every 2025 chart and is still flying off shelves in 2026.
3. A Court of Thorns and Roses, Sarah J. Maas
The fae fantasy series that launched a thousand fan edits. Lush world-building and slow-burn romance make ACOTAR a gateway into the whole romantasy genre.
4. The Song of Achilles, Madeline Miller
A luminous, heartbreaking retelling of the Iliad. If you loved Circe, this is the tear-jerker BookTok warned you about, in the best way.
5. Twisted Love, Ana Huang
The opener of the addictive Twisted series, a grumpy-sunshine, brother's-best-friend romance that readers binge in a single weekend.
6. The Housemaid, Freida McFadden
The queen of the twist. This propulsive thriller has a mid-book reveal that broke BookTok, and it reads in one sitting.
7. The Seven Husbands of Evelyn Hugo, Taylor Jenkins Reid
Old-Hollywood glamour, secrets and a love story you won't see coming. A modern classic that keeps topping reader polls.
8. Icebreaker, Hannah Grace
A figure-skater-meets-hockey-captain rom-com that's equal parts sweet and spicy, comfort reading at its finest.
9. Verity, Colleen Hoover
A dark, twisty romantic thriller with an ending readers still argue about. Proof Colleen Hoover can do menace as well as heartbreak.
10. The Silent Patient, Alex Michaelides
A psychotherapist, a silent patient and a jaw-dropping final twist. The gateway thriller that turns non-readers into readers.
